(img)(img)
After decades of one set of habits, starting a new habit is hard and sustaining a healthy habit is even harder. What we know is that people start new habits when they are ready– on their own timeline and at their own level of commitment.
In order to sustain a healthy habit, you need a recurring set of cues, activities, rewards, and sense of accomplishment– either tangible, physical or emotional. Without this set, new habits almost never take hold."
(img)
After decades of one set of habits, starting a new habit is hard and sustaining a healthy habit is even harder. What we know is that people start new habits when they are ready– on their own timeline and at their own level of commitment.
In order to sustain a healthy habit, you need a recurring set of cues, activities, rewards, and sense of accomplishment– either tangible, physical or emotional. Without this set, new habits almost never take hold."
(img)
Creating a new habit works better when you have help.
In the beginning, when things are hard, having supporters is key. People (or a team of people) offering encouragement creates a sense of accountability and motivates you to persevere.
It is very important to choose the right people for support. It needs to be someone you know very well, someone you feel truly accountable to. For example, if I am trying to exercise more, I would want to keep the habit up if I’ve been very open about it and I know that people I care about are watching me. A colleague in another department who I only see at the coffee machine won’t be much help.
“People are connected, and so their health is connected.” Getting the right support and motivation makes all the difference in sustaining healthy habits for a lifetime of improved health.
(img)
Many people use health apps on their smartphones and some of those apps have great graphics, bells and whistles, but unfortunately, the data just resides in the app and essentially dead ends.
Many people use health apps on their smartphones and some of those apps have great graphics, bells and whistles, but unfortunately, the data just resides in the app and essentially dead ends.
Without data and analytics capabilities, it’s hard to know how one fewer cigarette a day or five more minutes of exercise will impact costs. It is vitally important to connect the data collected to an overall health and wellness management solution so that we can see if people are actually changing their behavior and measure the value of that change.
(img)
Now you know a bit more about the difficulties in starting a new habit and now I want to show you how we get people on the right path to healthy habit formation.
(img)
Now you know a bit more about the difficulties in starting a new habit and now I want to show you how we get people on the right path to healthy habit formation.
(img)
One of the most important things is to start small, which is often referred to as shrinking the change.
One of the most important things is to start small, which is often referred to as shrinking the change.
This means that you don’t ask a person to lose 20 pounds or run a marathon, you ask them to start with 5 minutes of some form of exercise that works for them.
It should be simple and something they choose– like taking the stairs or walking the dog. We know that if the average person does 5 minutes of exercise more per day it translates to about $100 in health care utilization cost reduction.
When you start small with something easy and that you are capable of doing daily, you are more likely to succeed in forming a new habit.
(img)
Another key element of habit formation is motivation. We know that rewards are powerful motivators. Tangible rewards like money, for example, can be very motivating, but intangible rewards can be even more rewarding.
Another key element of habit formation is motivation. We know that rewards are powerful motivators. Tangible rewards like money, for example, can be very motivating, but intangible rewards can be even more rewarding.
For example, if the habit I want to form is to walk for 15 minutes, when I am done, the sense of satisfaction and accomplishment makes me feel more confident and excited that I am doing something healthy for myself. This sets up an unconscious craving for that feeling which can help me get more walking in everyday.
Another form of an intangible reward might be a message of encouragement from a close friend or an amusing moment as a result of doing a habit activity.
Any type of intangible reward– physical or emotional– is a powerful tool to motivate someone to sustain a healthy habit.
(img)
Triggers are another key factor in reinforcing healthy habits. Triggers are basically any signal or reminder that it’s time to perform the habit activity. Triggers can be internal or external.
(img)
Triggers are another key factor in reinforcing healthy habits. Triggers are basically any signal or reminder that it’s time to perform the habit activity. Triggers can be internal or external.
An internal cue, for example, might be that I know that after I finish the dishes every night, it’s time to go outside and take a walk. Especially at the beginning of habit formation, external triggers, like an alarm or reminder on your iPhone at a certain time of day can be very helpful.
I might ask a friend to come walk with me every day or I might just be aware that when I see others walking at lunch time, it’s a reminder for me to do the same.
(img)
I talked before about having the right kind of supporters to create new healthy habits. Here you can see how we can use social networks to build accountability. However, one-size-fits-all doesn’t work for creating healthy habits. Large social networks are perfect to rally a population around a common health or wellness goal. They create excitement, camaraderie and can quickly gain engagement for a short amount of time.
I talked before about having the right kind of supporters to create new healthy habits. Here you can see how we can use social networks to build accountability. However, one-size-fits-all doesn’t work for creating healthy habits. Large social networks are perfect to rally a population around a common health or wellness goal. They create excitement, camaraderie and can quickly gain engagement for a short amount of time.
In contrast, small social networks are better for long term personal goals-- but this isn’t Facebook. You want a maximum of 5 very carefully chosen supporters who can be encouraging and have a strong sense of accountability to each other. Limiting the social network to a small number of people is based on a psychological concept referred to as the “diffusion of responsibility.” What it means is that, the larger the group, the less responsible the members feel towards each other. By keeping the number of members very limited, they have a stronger sense of support and accountability for each other.
(img)
Our Daily Victory mobile app is built entirely on behavioral change science principles. It connects all the key elements of behavioral psychology– small goals, motivation, triggers, and quality supporters– to help people form healthy exercise habits. As you can see here, it’s designed to be simple with elements of user delight to make you laugh and smile. And of course, it has reminders and social support components.
(img)
11
Let’s walk you through one use case and her experience. You’ll be able to see how it integrates seamlessly into you new HealthyFit custom portal.
(img)
When we designed Daily Victory, we created a composite persona for demonstration purposes that we call Brenda.
Our Daily Victory mobile app is built entirely on behavioral change science principles. It connects all the key elements of behavioral psychology– small goals, motivation, triggers, and quality supporters– to help people form healthy exercise habits. As you can see here, it’s designed to be simple with elements of user delight to make you laugh and smile. And of course, it has reminders and social support components.
(img)
11
Let’s walk you through one use case and her experience. You’ll be able to see how it integrates seamlessly into you new HealthyFit custom portal.
(img)
When we designed Daily Victory, we created a composite persona for demonstration purposes that we call Brenda.
Brenda describes herself as running around with her hair on fire. She has something to do every night after work– managing after-school activities for her kids, checking on her elderly mother, volunteering with her church group. Brenda tends to put other people first. But her doctor doesn’t like her blood pressure and cholesterol numbers and wants her to take better care of herself. She knows he means “lose some weight.” Brenda doesn’t ask him how much she weighs any more, and she doesn’t weigh herself. She finds that number too depressing, especially when she thinks about how much she needs to lose.
Brenda knows she needs to start an exercise habit, but she doesn’t have a lot time. She needs it to be simple and to fit with her busy lifestyle.
(img)
(img)
Brenda might learn about the Daily Victory app from an email message from her employer or from the landing page of the portal. Additionally, she might learn about the app if one of her colleagues, who is already using the app, invites her to to be a supporter. We are really excited about this type of social discovery as a result of the support network that’s built into the app.
(img)
Once she discovers the Daily Victory app, it’s basically a two-step process. Brenda will need to download the app onto her phone, then she will enter an authentication key so we can connect the information on her profile to her app.
(img)
Now Brenda can add up to five co-workers as her supporters. Again, we are keeping this group very small to encourage a strong sense of accountability. It’s also important that she choose the right people to be her supporters. As you will see in a moment, Brenda’s supporters are automatically notified when she tracks her exercise and can send her encouragement though the app.
(img)
As part of the setup process, Brenda has decided that she will commit to walking for 10 minutes a day. It’s an easy goal to help her form that new habit. After she finishes her walk, tracking it is as simple as opening the app and tapping a button. In this example it’s “You know I did!” and there are hundreds of unique messages built into the app. The messages change daily to add a little element of surprise and reward the the user with a moment of delight.
(img)
Brenda and Trish are supporting each other as they track their activities. Here you can see that not only do Trish and Brenda get notifications when they track an activity, there is also a chat function build in so they can encourage each other. These are exactly the type of intangible rewards I mentioned earlier. Not only is Brenda getting a sense of accomplishment for doing something healthy for her herself, but she is also getting encouraging feedback to keep her motivated.
(img)
The Daily Victory app monitors the behavior of the user and can adjust the level of activity. For example, if Brenda hasn’t tracked in a few days a message will prompt her to reduce her minutes of activity to keep her motivated. Additionally, if Brenda is consistently tracking for 4 days, the app will ask if she wants to increase her activity level by a few minutes. Again, the goal is both to create and sustain a new healthy habit.
(img)
After that nudge, Brenda gets back on track and is walking again.
(img)
Once she discovers the Daily Victory app, it’s basically a two-step process. Brenda will need to download the app onto her phone, then she will enter an authentication key so we can connect the information on her profile to her app.
(img)
Now Brenda can add up to five co-workers as her supporters. Again, we are keeping this group very small to encourage a strong sense of accountability. It’s also important that she choose the right people to be her supporters. As you will see in a moment, Brenda’s supporters are automatically notified when she tracks her exercise and can send her encouragement though the app.
(img)
As part of the setup process, Brenda has decided that she will commit to walking for 10 minutes a day. It’s an easy goal to help her form that new habit. After she finishes her walk, tracking it is as simple as opening the app and tapping a button. In this example it’s “You know I did!” and there are hundreds of unique messages built into the app. The messages change daily to add a little element of surprise and reward the the user with a moment of delight.
(img)
Brenda and Trish are supporting each other as they track their activities. Here you can see that not only do Trish and Brenda get notifications when they track an activity, there is also a chat function build in so they can encourage each other. These are exactly the type of intangible rewards I mentioned earlier. Not only is Brenda getting a sense of accomplishment for doing something healthy for her herself, but she is also getting encouraging feedback to keep her motivated.
(img)
The Daily Victory app monitors the behavior of the user and can adjust the level of activity. For example, if Brenda hasn’t tracked in a few days a message will prompt her to reduce her minutes of activity to keep her motivated. Additionally, if Brenda is consistently tracking for 4 days, the app will ask if she wants to increase her activity level by a few minutes. Again, the goal is both to create and sustain a new healthy habit.
(img)
After that nudge, Brenda gets back on track and is walking again.
You can see Brenda’s trophy this week on the left. The trophy is type of puzzle called a tangram-- a tangram has seven shapes that form a design. Each day Brenda gets a piece of the puzzle and is left guessing the final design. The solid pieces represent the days that Brenda tracked that week and the hollow pieces are the days she didn’t track. So Brenda can see at a glace that there were three days this week she didn’t track. It’s more interesting than a bar graph and she is rewarded with a moment of delight each day as the puzzle progresses. Plus, she is motivated to get a solid trophy at the end of the week.
You can also see more amusing, fresh messages such as, “Who’s cuter than an emu chick? You are!” as well as “I am fantastic!” and “Affirmative!” As I mentioned before, there are hundreds of different messages worked into the app that offer a quick chuckle– maybe just 3 seconds– but those little rewards are important.
(img)
The Daily Victory app is designed with all the key elements of behavioral psychology to help form and sustain a healthy exercise habit. The program allows users to go at their own pace, use the social network wisely, and let the data flow back into the overall health and wellness solution. In addition, the app is interactive, rewarding and fun. As I change, my program changes with me. I get the support and encouragement I need to succeed. And I have a light moment in my busy day that rewards me for doing something healthy for myself.
(img)
The Daily Victory app is designed with all the key elements of behavioral psychology to help form and sustain a healthy exercise habit. The program allows users to go at their own pace, use the social network wisely, and let the data flow back into the overall health and wellness solution. In addition, the app is interactive, rewarding and fun. As I change, my program changes with me. I get the support and encouragement I need to succeed. And I have a light moment in my busy day that rewards me for doing something healthy for myself.
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/8df641524c0090692b79c4588fcb2de6/ebf59803-52ac-477f-8f4f-e82648df16bc_rw_1200.jpeg?h=7ce7c843a06e06d863200d1b7f9aec58)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/8df641524c0090692b79c4588fcb2de6/8a79b20b-1043-4d24-a11c-b3f5ec0a1958_rw_1200.jpeg?h=4acac0b0662055eb7d67a9280ee9e232)
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/8df641524c0090692b79c4588fcb2de6/5ab5c107-204a-42b5-9626-67b95da22bab_rw_1200.jpeg?h=75d10bf7b12ae8bcdd5c8ed4f81219f8)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/8df641524c0090692b79c4588fcb2de6/82fdfd63-b064-4501-bb6a-a0701230787e_rw_1200.jpeg?h=a3867c1ae7c40b3d20028b1a18d93754)
Many people use health apps on their smartphones and some of those apps have great graphics, bells and whistles, but unfortunately, the data just resides in the app and essentially dead ends.
Without data and analytics capabilities, it’s hard to know how one fewer cigarette a day or five more minutes of exercise will impact costs. It is vitally important to connect the data collected to an overall health and wellness management solution so that we can see if people are actually changing their behavior and measure the value of that change.
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/8df641524c0090692b79c4588fcb2de6/3d27e691-c706-423c-b6ec-b59220382d0e_rw_1200.jpeg?h=018d6d78f26d609390c2dd746432bf92)
Now you know a bit more about the difficulties in starting a new habit and now I want to show you how we get people on the right path to healthy habit formation.
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/8df641524c0090692b79c4588fcb2de6/a3b4da37-c0e3-406b-801e-1c956d8bf854_rw_1200.jpeg?h=4178ca661eecc752b8bce39c6ab52572)
One of the most important things is to start small, which is often referred to as shrinking the change.
This means that you don’t ask a person to lose 20 pounds or run a marathon, you ask them to start with 5 minutes of some form of exercise that works for them.
It should be simple and something they choose– like taking the stairs or walking the dog. We know that if the average person does 5 minutes of exercise more per day it translates to about $100 in health care utilization cost reduction.
When you start small with something easy and that you are capable of doing daily, you are more likely to succeed in forming a new habit.
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/8df641524c0090692b79c4588fcb2de6/bbee766d-be20-4f9f-8c7e-8894cf83b5f8_rw_1200.jpeg?h=ad989fd6eb9d2371d0ca7748274e1f5a)
![](https://pro2-bar-s3-cdn-cf5.myportfolio.com/8df641524c0090692b79c4588fcb2de6/6202f7f1-2113-4d51-95f4-a71fa653400d_rw_1200.jpeg?h=437207ab0ba51bcaea713973182677c0)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/8df641524c0090692b79c4588fcb2de6/ecc03576-89f2-45eb-95a9-a99cee796e7d_rw_1200.jpeg?h=4f414e0ea5760b062aa3358851adb4d8)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/8df641524c0090692b79c4588fcb2de6/44973b4a-b868-4430-a36d-5864c771770f_rw_1200.jpeg?h=59bf9d1161918796d2138e828caaf40a)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/8df641524c0090692b79c4588fcb2de6/ac6fa177-4b8e-4898-af2a-870191ba00ad_rw_1200.jpeg?h=9095979c4a1fdde7ce6c62f86adddbe2)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/8df641524c0090692b79c4588fcb2de6/d5fe867b-cbb4-4680-ad7f-9c6525465e7b_rw_1200.jpeg?h=019c1f7c2d4b363ca88e5d82a687abb4)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/8df641524c0090692b79c4588fcb2de6/b665da75-64d8-497c-9bcc-9a5b2b1b6540_rw_1200.jpeg?h=7a9541c33dda147c3369b7fffd761581)
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/8df641524c0090692b79c4588fcb2de6/f1f53a6f-7c43-4582-bb17-a2e553bf0652_rw_1200.jpeg?h=396474d9ca12251839a275bfb24f9f93)
![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/8df641524c0090692b79c4588fcb2de6/aba69553-5a79-4c91-ace3-9d3bb7c32d72_rw_1200.jpeg?h=a0239f4431316177ecb382662de9dc60)
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/8df641524c0090692b79c4588fcb2de6/f4f91fb2-7f4f-47de-9b86-a255c48194ab_rw_1200.jpeg?h=1452de2c4754d6359c6799c9b85dc95a)
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/8df641524c0090692b79c4588fcb2de6/feffa515-ddd6-4d97-b2f5-3075df96ce39_rw_1200.jpeg?h=18f43c3b03a319665ca244f96b20a4de)
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/8df641524c0090692b79c4588fcb2de6/47dff99f-1f85-43de-8c0b-2abd380ad9e2_rw_1200.jpeg?h=df0ff52c39742d5b14f6432ae9b4da21)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/8df641524c0090692b79c4588fcb2de6/14e21cee-d35f-481e-bd1d-a9aefb371e33_rw_1200.jpeg?h=2d6ab8b004e4b4ca33b976382c28b2c1)
![](https://pro2-bar-s3-cdn-cf5.myportfolio.com/8df641524c0090692b79c4588fcb2de6/6c5e3887-8c97-4443-89e4-b8c03715128a_rw_1200.jpeg?h=fa6413bcb966944025dcf6f01f609204)
(img)(img)
After decades of one set of habits, starting a new habit is hard and sustaining a healthy habit is even harder. What we know is that people start new habits when they are ready– on their own timeline and at their own level of commitment.
In order to sustain a healthy habit, you need a recurring set of cues, activities, rewards, and sense of accomplishment– either tangible, physical or emotional. Without this set, new habits almost never take hold."
(img)
After decades of one set of habits, starting a new habit is hard and sustaining a healthy habit is even harder. What we know is that people start new habits when they are ready– on their own timeline and at their own level of commitment.
In order to sustain a healthy habit, you need a recurring set of cues, activities, rewards, and sense of accomplishment– either tangible, physical or emotional. Without this set, new habits almost never take hold."
(img)
Creating a new habit works better when you have help.
In the beginning, when things are hard, having supporters is key. People (or a team of people) offering encouragement creates a sense of accountability and motivates you to persevere.
It is very important to choose the right people for support. It needs to be someone you know very well, someone you feel truly accountable to. For example, if I am trying to exercise more, I would want to keep the habit up if I’ve been very open about it and I know that people I care about are watching me. A colleague in another department who I only see at the coffee machine won’t be much help.
“People are connected, and so their health is connected.” Getting the right support and motivation makes all the difference in sustaining healthy habits for a lifetime of improved health.
(img)
Many people use health apps on their smartphones and some of those apps have great graphics, bells and whistles, but unfortunately, the data just resides in the app and essentially dead ends.
Many people use health apps on their smartphones and some of those apps have great graphics, bells and whistles, but unfortunately, the data just resides in the app and essentially dead ends.
Without data and analytics capabilities, it’s hard to know how one fewer cigarette a day or five more minutes of exercise will impact costs. It is vitally important to connect the data collected to an overall health and wellness management solution so that we can see if people are actually changing their behavior and measure the value of that change.
(img)
Now you know a bit more about the difficulties in starting a new habit and now I want to show you how we get people on the right path to healthy habit formation.
(img)
Now you know a bit more about the difficulties in starting a new habit and now I want to show you how we get people on the right path to healthy habit formation.
(img)
One of the most important things is to start small, which is often referred to as shrinking the change.
One of the most important things is to start small, which is often referred to as shrinking the change.
This means that you don’t ask a person to lose 20 pounds or run a marathon, you ask them to start with 5 minutes of some form of exercise that works for them.
It should be simple and something they choose– like taking the stairs or walking the dog. We know that if the average person does 5 minutes of exercise more per day it translates to about $100 in health care utilization cost reduction.
When you start small with something easy and that you are capable of doing daily, you are more likely to succeed in forming a new habit.
(img)
Another key element of habit formation is motivation. We know that rewards are powerful motivators. Tangible rewards like money, for example, can be very motivating, but intangible rewards can be even more rewarding.
Another key element of habit formation is motivation. We know that rewards are powerful motivators. Tangible rewards like money, for example, can be very motivating, but intangible rewards can be even more rewarding.
For example, if the habit I want to form is to walk for 15 minutes, when I am done, the sense of satisfaction and accomplishment makes me feel more confident and excited that I am doing something healthy for myself. This sets up an unconscious craving for that feeling which can help me get more walking in everyday.
Another form of an intangible reward might be a message of encouragement from a close friend or an amusing moment as a result of doing a habit activity.
Any type of intangible reward– physical or emotional– is a powerful tool to motivate someone to sustain a healthy habit.
(img)
Triggers are another key factor in reinforcing healthy habits. Triggers are basically any signal or reminder that it’s time to perform the habit activity. Triggers can be internal or external.
(img)
Triggers are another key factor in reinforcing healthy habits. Triggers are basically any signal or reminder that it’s time to perform the habit activity. Triggers can be internal or external.
An internal cue, for example, might be that I know that after I finish the dishes every night, it’s time to go outside and take a walk. Especially at the beginning of habit formation, external triggers, like an alarm or reminder on your iPhone at a certain time of day can be very helpful.
I might ask a friend to come walk with me every day or I might just be aware that when I see others walking at lunch time, it’s a reminder for me to do the same.
(img)
I talked before about having the right kind of supporters to create new healthy habits. Here you can see how we can use social networks to build accountability. However, one-size-fits-all doesn’t work for creating healthy habits. Large social networks are perfect to rally a population around a common health or wellness goal. They create excitement, camaraderie and can quickly gain engagement for a short amount of time.
I talked before about having the right kind of supporters to create new healthy habits. Here you can see how we can use social networks to build accountability. However, one-size-fits-all doesn’t work for creating healthy habits. Large social networks are perfect to rally a population around a common health or wellness goal. They create excitement, camaraderie and can quickly gain engagement for a short amount of time.
In contrast, small social networks are better for long term personal goals-- but this isn’t Facebook. You want a maximum of 5 very carefully chosen supporters who can be encouraging and have a strong sense of accountability to each other. Limiting the social network to a small number of people is based on a psychological concept referred to as the “diffusion of responsibility.” What it means is that, the larger the group, the less responsible the members feel towards each other. By keeping the number of members very limited, they have a stronger sense of support and accountability for each other.
(img)
Our Daily Victory mobile app is built entirely on behavioral change science principles. It connects all the key elements of behavioral psychology– small goals, motivation, triggers, and quality supporters– to help people form healthy exercise habits. As you can see here, it’s designed to be simple with elements of user delight to make you laugh and smile. And of course, it has reminders and social support components.
(img)
Let’s walk you through one use case and her experience. You’ll be able to see how it integrates seamlessly into you new HealthyFit custom portal.
(img)
When we designed Daily Victory, we created a composite persona for demonstration purposes that we call Brenda.
Our Daily Victory mobile app is built entirely on behavioral change science principles. It connects all the key elements of behavioral psychology– small goals, motivation, triggers, and quality supporters– to help people form healthy exercise habits. As you can see here, it’s designed to be simple with elements of user delight to make you laugh and smile. And of course, it has reminders and social support components.
(img)
Let’s walk you through one use case and her experience. You’ll be able to see how it integrates seamlessly into you new HealthyFit custom portal.
(img)
When we designed Daily Victory, we created a composite persona for demonstration purposes that we call Brenda.
Brenda describes herself as running around with her hair on fire. She has something to do every night after work– managing after-school activities for her kids, checking on her elderly mother, volunteering with her church group. Brenda tends to put other people first. But her doctor doesn’t like her blood pressure and cholesterol numbers and wants her to take better care of herself. She knows he means “lose some weight.” Brenda doesn’t ask him how much she weighs any more, and she doesn’t weigh herself. She finds that number too depressing, especially when she thinks about how much she needs to lose.
Brenda knows she needs to start an exercise habit, but she doesn’t have a lot time. She needs it to be simple and to fit with her busy lifestyle.
(img)
(img)
Brenda might learn about the Daily Victory app from an email message from her employer or from the landing page of the portal. Additionally, she might learn about the app if one of her colleagues, who is already using the app, invites her to to be a supporter. We are really excited about this type of social discovery as a result of the support network that’s built into the app.
(img)
Once she discovers the Daily Victory app, it’s basically a two-step process. Brenda will need to download the app onto her phone, then she will enter an authentication key so we can connect the information on her profile to her app.
(img)
Now Brenda can add up to five co-workers as her supporters. Again, we are keeping this group very small to encourage a strong sense of accountability. It’s also important that she choose the right people to be her supporters. As you will see in a moment, Brenda’s supporters are automatically notified when she tracks her exercise and can send her encouragement though the app.
(img)
As part of the setup process, Brenda has decided that she will commit to walking for 10 minutes a day. It’s an easy goal to help her form that new habit. After she finishes her walk, tracking it is as simple as opening the app and tapping a button. In this example it’s “You know I did!” and there are hundreds of unique messages built into the app. The messages change daily to add a little element of surprise and reward the the user with a moment of delight.
(img)
Brenda and Trish are supporting each other as they track their activities. Here you can see that not only do Trish and Brenda get notifications when they track an activity, there is also a chat function build in so they can encourage each other. These are exactly the type of intangible rewards I mentioned earlier. Not only is Brenda getting a sense of accomplishment for doing something healthy for her herself, but she is also getting encouraging feedback to keep her motivated.
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The Daily Victory app monitors the behavior of the user and can adjust the level of activity. For example, if Brenda hasn’t tracked in a few days a message will prompt her to reduce her minutes of activity to keep her motivated. Additionally, if Brenda is consistently tracking for 4 days, the app will ask if she wants to increase her activity level by a few minutes. Again, the goal is both to create and sustain a new healthy habit.
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After that nudge, Brenda gets back on track and is walking again.
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Once she discovers the Daily Victory app, it’s basically a two-step process. Brenda will need to download the app onto her phone, then she will enter an authentication key so we can connect the information on her profile to her app.
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Now Brenda can add up to five co-workers as her supporters. Again, we are keeping this group very small to encourage a strong sense of accountability. It’s also important that she choose the right people to be her supporters. As you will see in a moment, Brenda’s supporters are automatically notified when she tracks her exercise and can send her encouragement though the app.
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As part of the setup process, Brenda has decided that she will commit to walking for 10 minutes a day. It’s an easy goal to help her form that new habit. After she finishes her walk, tracking it is as simple as opening the app and tapping a button. In this example it’s “You know I did!” and there are hundreds of unique messages built into the app. The messages change daily to add a little element of surprise and reward the the user with a moment of delight.
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Brenda and Trish are supporting each other as they track their activities. Here you can see that not only do Trish and Brenda get notifications when they track an activity, there is also a chat function build in so they can encourage each other. These are exactly the type of intangible rewards I mentioned earlier. Not only is Brenda getting a sense of accomplishment for doing something healthy for her herself, but she is also getting encouraging feedback to keep her motivated.
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The Daily Victory app monitors the behavior of the user and can adjust the level of activity. For example, if Brenda hasn’t tracked in a few days a message will prompt her to reduce her minutes of activity to keep her motivated. Additionally, if Brenda is consistently tracking for 4 days, the app will ask if she wants to increase her activity level by a few minutes. Again, the goal is both to create and sustain a new healthy habit.
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After that nudge, Brenda gets back on track and is walking again.
You can see Brenda’s trophy this week on the left. The trophy is type of puzzle called a tangram-- a tangram has seven shapes that form a design. Each day Brenda gets a piece of the puzzle and is left guessing the final design. The solid pieces represent the days that Brenda tracked that week and the hollow pieces are the days she didn’t track. So Brenda can see at a glace that there were three days this week she didn’t track. It’s more interesting than a bar graph and she is rewarded with a moment of delight each day as the puzzle progresses. Plus, she is motivated to get a solid trophy at the end of the week.
You can also see more amusing, fresh messages such as, “Who’s cuter than an emu chick? You are!” as well as “I am fantastic!” and “Affirmative!” As I mentioned before, there are hundreds of different messages worked into the app that offer a quick chuckle– maybe just 3 seconds– but those little rewards are important.
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The Daily Victory app is designed with all the key elements of behavioral psychology to help form and sustain a healthy exercise habit. The program allows users to go at their own pace, use the social network wisely, and let the data flow back into the overall health and wellness solution. In addition, the app is interactive, rewarding and fun. As I change, my program changes with me. I get the support and encouragement I need to succeed. And I have a light moment in my busy day that rewards me for doing something healthy for myself.
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The Daily Victory app is designed with all the key elements of behavioral psychology to help form and sustain a healthy exercise habit. The program allows users to go at their own pace, use the social network wisely, and let the data flow back into the overall health and wellness solution. In addition, the app is interactive, rewarding and fun. As I change, my program changes with me. I get the support and encouragement I need to succeed. And I have a light moment in my busy day that rewards me for doing something healthy for myself.